Why I would like to see you as a successful business person in this year?

I am Sushil Kanda, A Serial Entrepreneur; is going to tell you about online business, about which you all may reading since long.

First of all, I would like to inform you that I am into online selling business from 1998 or to be more precise since 2001. I worked very hard in those days. I used to surf the internet on dial-up connection 12-15 hours daily to find out the way to sell my first product online.

I visited many online websites, do massive research to sell online. But remain unsuccessful to attract or even reach target prospects.Many times my internet connection was suspended by the service provider due to non-payment. Then My father paid all telecom dues & asked me to start a decent job, but I always replied, Just gave me one more chance and so on. My parents prayed a lot for my success, But success was always running one step ahead of me on those days. I wanted to share one funny thing I was known as "Internet Boy" in those days in society because people always found me stick to the Internet all the time.

Later on, When I analysed, I have found so many reasons behind that failure. At that time, there was no medium to target audience reach, geographic marketing strategy, social media strategy & even I have no high online advertisement budget. There was one more important aspect of the failure was, people had no faith on online purchasing because companies demand payment in advance, so the people remain afraid of fraud & the companies did not provide any unconditional money back guarantee on their products.

In 2002, I started web hosting & website development company. I with my team created many local & international sites and so on. I always tried to give happy moments to my customers in rewards they referred my services to others.

In the year 2005, I gave up my efforts for second business in new Mobile VAS telecom business & started baby steps towards successful enterpreneurship and In fact, lots of companies came in online business between 2001 to 2009, but only a few of them remains successful for longtime. But I focused my eyes on finding new products & strategies to sell online products in these day too.

Later On, In 2009 I have noticed, there was the boom started in eCommerce market in India due to mobile penetration & the entry of online marketing company, Flipkart, in the Indian market which was launched as on 5th Sep, 2007 to sell online books. The company entirely changed the mode of operation in the online selling business.

The first & the principal reason for the success of e-commerce in India is due to COD (Cash on Delivery). Now the customers start making payments after getting their products at home or office. The another significant change was Easy Returns. You are now free to replace or even return the product if you feel the quality of the product is not up to your expectation or any other reason. You can return the product within 10-30 days, without assigning any reason. There will be no question or objection from the company. The next important reason for success was unconditional 30 days money back guarantee. Any product you return to the company, you will get 100% of your money back within 7-10 days in your bank account/Wallet without any deduction. In offline or traditional purchasing, will you get this kind of facilities, I think you will never, Is'not.

Today besides Flipkart, big E-commerce marketplaces like Amazon, Snapdeal and Paytm are doing good business across the world. You will find world renowned company Adidas is joining hands in the online advertising, leaving aside the traditional TV & paper publicity. Also, Social media marketing was rocking from last many years throughout the world. Today, Brands are most likely to engage their customers and find new customers through social media marketing like Facebook, Instagram, Whatsapp & Twitter, etc. People are also selling their private label products to local & national market with social media marketing nowadays. The online sale means you can buy private label products from a wholesaler without brand or with your brand and sell those products on Facebook, Instagram, Whatsapp and online marketplace like Amazon, Flipkart, Snapdeal & Paytm on your price for part time full time even from your home. Millennials like you are earning huge profits in these days by selling branded and non-branded products online on social media to their friends, relatives and new customers.

Now there is a burning question. Just try to realise that as on date what are you & what are you doing? And the big second issue is that what do you want to do & what can you do? Do you want to start your career in online selling under professional guidelines? I am here to guide you all the secrets formulas with latest techniques to sell online for success, As I want to see you as A Successful Business Person this year.

What is the difference in between online & offline selling?

Traditional selling is also known as offline selling like you are selling from your local area shop or City showroom to 10-15 km radius area in your town. In daily routine, you often see some big & successful business person around you & suddenly a thought flash in your mind, whether I also can be a businessman like this.

Today, If you want to start a new business, You must have the massive investment on very first stage, like

• A 250 to 500 yards of land on premium location.
• Huge budget for construction of building.
• Budget for Interior Decorations of your showroom.
• Huge Budget to purchase stock items.
• Flyers & Local Cable TV, Advertisement Budget.

And even after such a big investment, you will always be in tension, whether you will get the success in the business or not. Or how long it will take to become successful business person. So if you are not from big business family, you will have to make some bank loans for all these investments. And obviously, you will have pay interest on that loan. Then all these things will make you nervous & you will start thinking of doing some job instead of doing business. So in this way, you suppress your capabilities & will make a sacrifice with your life.

Here is the time to change your thinking & start thinking about online business. I will take your imagination to new heights by guiding you about what you are going to invest & what are the rewards in online business.

Here You neither need a land budget nor a construction budget as all the data will store on the cloud computers. There is no need of huge stocks. You can even start with ten products only. No need for advertisement budgets as you will get connected to millions of new customers through social media.

I must say you can start your online business with even your pocket money budget from your home as per your preferred time, because you better know every big business start from a small startup or even from home.

9 benefits to sell your products online from home.

• Less Investment-Just with pocket money
• Comprehensive MarketPlace- The whole world
• Huge Buyers on social media.
• 24 Hours On No Sunset- You will sleep, but not your business.
• Instant Payments with paytm
• Quick Reviews and feedbacks from customers.
• Fast Reference to new leads.
• Easy reach to local marketplace through courier.
• On demand these days.

Here I would like to suggest you that don't try to sell, just offer solutions to your customers. Try to create trust & win the trust of your customers, through excellent WOW service. With trust, you will be paid more than the average. As people are willing to pay 10%-15% more for better service & respectful communication provider by brands.

Here I have one example for you. The one day I visited Citibank Branch to update some of my accounts details. I was sitting in front my the Manager in her cabin. There was a cash counter backside me & visible from Manager's Glass Cabin. Suddenly, A bank employee came to Manager's cabin to discuss something. After discussion, The manager said there was a rush on cash counter. When I look back, I was shocked to see just three persons on the cash desk. They said rush to three individuals in cash lane. So with its quick service, the bank do not want even three customers to stand in a line. And you know, the minimum balance is higher in Citibank as compared to other banks, but people prefers to go there just for service.

You are young, energetic, full of enthusiasm. You are aware what is the fashion today & what is in demand?

I think people in the age group of 16-25 years or to say up to 35 years have more craze for new fashion, new products, irrespective of their brands, so can easily target your prospective customers.

One question that is frequently asked, how fast can I be a successful online seller?

I am going to share another example to you. One day a patient went to doctor for medicine to loose fat. He asked the doctor, how much time it will take to make me slim trim. The doctor replied, you will lose fat overnight I can't guarantee but taking medicine with proper schedule & precautions make you slim very soon. I have read one slogan on one of Weight Loose Green Coffee: "Loose Weight, But Not Overnight".

So I don't want to convince you that you are going to be a millionaire overnight, but start the business with appropriate training & guidance, you will be successful.

Initially, a child learns how to stand & then how to walk & then he begin running. You need patience & passion to be successful in online business. You may get desired results within 3-6 months, or you may become successful businessman within 15 days.

I have seen many startups shut down their businesses in few months after a good start with press conferences & large online marketing budget. In Bengaluru, Thousands of new IT business started & most of them close their shutters within few months.In the beginning, they are very much excited about their products, but sometimes the market feedback may differ.

So, Every business needs some time from the walk to the run. We know from our childhood, slow & steady wins the race, so with eyes on your target, get moving in right direction. First few days or months of every startup is crucial in the online market. You must hold your patience in the first phase for 3-6 months as the results may vary in the first few months.

You must go for some training before you run in the online selling because it is different from real marketing and there are the different type of formulas and techniques to reach the target audience in the online industry.

I am at sellon.co provide you full training in online selling with latest strategy and techniques. Every long journey of thousands mile always starts with a single step from home. Because My primary motive is "I would like to see you as A Business Person in this year".

To conclude, I will you some god examples. Google started its business from a garage with just two friends & one employee, with continuous efforts, you all know where the Google stands as on date.

Amazon was just a online book selling company, started 5 July, 1994 by Jeff Bezos, which received online orders for books in the morning. Then after packing the material in the late evening, the material got delivered to the customers on the next day. You know, Today Amazon is the No. One online selling e-commerce giant company, with its offices in all over the world & having 3,41,400 employees as in 2016.

Successful industrialists of our country also believe that for a good social framework, there should be more business in society and the more business, the more job opportunities will be created which is very important to overthrow the unemployment.